Visa Masters of Movement



Dandelion & Burdock

End Client



Dandelion & Burdock


Lead Motion Designer

Ended Up

DOOH, Experience

Who doesn't want to recreate FIFA Street?!

Visa and sponsored an experience for fans at the FIFA World Cup 2022 in Qatar. The experience featured a digital football pitch with motion tracking, allowing players' movements to be turned into NFT artwork.

The project involved creating in-game event elements such as goals, team names, and skill moves. As the motion designer on the project, I worked closely with the technical director to ensure all assets were ready for in-match triggering and delivered using NotchLC coded (which was new to me). The project presented both unique challenges and opportunities, and I enjoyed the experience of working on such a large scale.

To read more about the project and to see some cool shots of the work in all it's glory; check out Imagination and Dandelion+Burdock.